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MS 499: Advertising and the Social Construction of Gender

Directed by

Nicole Keating

Teaching is performance, but it usually takes place in a classroom so people don’t notice. MS 499: Advertising and the Social Construction of Gender takes this concept to a new level. In this play, the theatre itself becomes a classroom in which the audience/students learn about the influence of advertising on gender roles and power dynamics. But this is no ordinary classroom. It is infused with magical realism and madcap humor as fictional housewives from vintage ads appear in the classroom unannounced. It is perhaps the realization of every student’s fantasy -- serious academic discourse is suddenly overtaken by comic uncertainty. Inspired by the “housewife humor” found on fridge magnets, coffee mugs, and internet memes, this performance is more than a play, it is a learning experience.

https://www.hollywoodfringe.org/users/161363?tab=shows

© 2025 by Leah Huffine. All rights reserved.

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